Intro market

Intro market

Partners: GO Green Office + Rechtstreex
Location: TU/e campus
Date & Time: 2016-08-16
GO Green Office connected with new students during the TU/e Introduction week to inspire them to be more sustainable and create an awareness amongst students about TU/e becoming a Fairtrade University. This includes awareness of “fairtrade” and sustainable consumption. Another intention was to introduce new students to the GO Green Office TU/e and the rechtstreex. Though rechtstreex no longer exists now at the TU/e, it would be ideal if we can bring them or a similar organization, back into the university. Fairtrade is a social movement whose stated goal is to help producers in developing countries achieve better trading conditions and to promote sustainability. Members of the movement advocate the payment of higher prices to exporters, as well as improved social and environmental standards. Fairtrade is grounded in three core beliefs; first, producers have the power to express unity with consumers. Secondly, the world trade practices that currently exist promote the unequal distribution of wealth between nations. Lastly, buying products from producers in developing countries at a fair price is a more efficient way of promoting sustainable development than traditional charity and aid.

Sustainability goals involved: Goal 8 and 12
UN Goal 8 (fairtrade) – Fair trade supports fair wages, prompt payment, and safe and empowering working conditions for all throughout the trading chain, which encourages the growth of micro, small, and medium-sized enterprises.

UN Goal 12 – Sustainable consumption and production requires the fostering of a policy and market environment that promotes social inclusion and economic well being while living within our planetary boundaries. Business reporting measures and procurement policies, alongside incentives to change consumer behaviour can facilitate more sustainable outcomes by rewarding those in the market who work to a high standard of sustainability.

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